Wednesday, 28 October 2015


Region-owned enterprises, Pasar Jaya, this year plans to gradually revitalize approximately 25 existing markets in Jakarta. In a conversation with Business News on Friday (July 3), managing Director of Pasar Jaya, Djangga Lubis, said that as a local company, it consistently carried out two missions, both business-oriented ones that provide non-profit services. Thus, it is necessary to corporate with third parties as investors who provide funding for revitalization development of the markets, for around 15 markets. Meanwhile, revitalization is also conducted on 10 public markets.

“There is also a third model, in which the government invests capital, so the revitalization of the market building is using government investment participation (PMP). Thus, stall owners and traders do not have to pay for building construction, and they just pay for maintenance services and other services, he said adding that since 2012, the government of Jakarta has been using the term “public market” as substitute for the term “modern market”, “he explained.

Earlier on Tuesday (June 30), Trade Minister Rachmat Gobel accompanying President Joko Widodo, launched a program of development / revitalization of 1000 public markets in several regions in Indonesia. In addition to launching the program of development / Revitalization of 100 markets throughout Indonesia, the President had the opportunity to lay the first stone for the construction of Manis Market in Banyumas, Central Java.

The launch of this people market is followed by some regions, namely Banda Aceh, Nanggroe Aceh Darussalam, which is Seutui Market; Denpasar, Bali with its Pakraman Pohgading Village Market; and Bantaeng, South Sulawesi, Terminal Agro Loka Market via video conference. Video conferencing is done by Trade minister Rachmat Gobel to regents, mayors, heads of agencies, as well as market administrators and vendors in each region witnessed by President Joko Widodo in the location of construction of Manis Market in Banyumas Regency.

“Revitalization of public markets is an elaboration of the vision and mission of the president and Vice president in Nawacita, which contains program for the development / revitalization of 5,000 public markets during 5 years,” said Trade Minister Rachmat Gobel in a report to President Joko Widodo. In 2015, 1,017 markets will be built with funds from the state budget (APBN) and revised state budget (APBN-P).

“The mechanism of the development of public markets will be implemented through Dana Tugas Pembantuan (Assistance Task Fund) for 182 markets, which are directly under the coordination of the Ministry of Trade; Special allocation Fund for 770 markets allocated directly by the ministry of Cooperatives and SMEs for of the Central Government (APBN Pusat), “said Rachmat.

The Trade Minister explained that the location of the development / Revitalization of public markets is prioritized for markets of above 25 years of age, markets which experienced fire, natural disaster, and social conflicts, underdeveloped regions, border areas, or regions which are lacking trading facilities, as well as regions that have a huge trade potential.

SNI for Public Markets

Trade Minister, Rachmat, stated that development of or revitalization of public markets must be based on “Indonesian National Standard (SNI) 8152: 2015” set for public markets. Revitalization is focused on four aspects, namely physical revitalization as an improvement and enhancement of markets to be more clean, health and comfortable physically. Management revitalization, so that the managers and traders follow standard operating procedures of services and market management more professionally. Economic Revitalization as an effort to increase revenue and traders’ access to financing and sources of products traded in the Revitalization of Economy. Public market is also a means of trading and strategic distribution points in guarding prices and controlling inflation. The fourth is social revitalization, which is expected to make as a center of social interaction and place for the surrounding communities.

Meanwhile, in order to strengthen the legal aspects of public market traders, the Ministry of Trade, individually or jointly with the Minister of terior, Minister of Cooperatives and SMEs, and Bank Rakyat Indonesia (BRI), facilitates business license for market traders and other micro & small enterprises (IUMK). “With the facilitation given, we expect that small business as well as traders will easily gain access to micro-financing,” said Rachmat. (E)

Business News - July 8, 2015

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