Traditional market controls 79% of retailer’s turnover
Based on a recent survey from AC Nielsen, the traditional market controls 79.8% of the national retailer’s turnover in 2008, which represents a decline if compared with the figure in 2002, i.e. 82.9%. The total turnover in 2008 is Rp 95.3 trillion, or 21.1% higher than the 2007 figure. The same survey also says that the traditional market still recorded a good growth, i.e. 19.6% higher than 2007, although it still needs physical and management revitalization efforts.
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